Proposal · prepared for Evans & Co Solicitors · 18 May 2026 A few specific fixes for evansandco.org.uk
Evans & Co Solicitors · Cardiff · website rebuild
I rebuild small-business sites in my spare time when I can see they are leaving conversions on the table. I spent thirty minutes on evansandco.org.uk on a phone with mobile data; three things stood out. Below, the three findings in plain prose, then a pricing block, then a working rebuild you can click through.
See the live rebuild
› A working preview you can click through · opens in this tab
01 The footer reads "© 2014 Evans & Co" on a twenty-year-old practice.
What I saw
The current evansandco.org.uk is a Wix template. The footer carries a copyright date of 2014, but the firm has been at 64 Albany Road for twenty years, holds 2025 Lexcel accreditation, and has placed in Cardiff's Three Best Rated criminal defence solicitors every year since 2018. A first-time visitor reading footer-to-fold gets the impression nothing has been touched in eleven years, which is the opposite of the truth.
What the rebuild does about it
After rebuild: the year reads as Astro renders it (auto-updating). The eleven-year-old copyright stops contradicting twenty years of practice. The Three Best Rated, the Lexcel 2025 badge and the Law Society Criminal Litigation accreditation come up out of the footer and into a credential row directly under the hero, where the £2,000 case decides whether to call.
02 The 24-hour police-station number is named but never tappable.
What I saw
The homepage names the 'FREE 24 hour police station call out, 365 days a year' service, but the number underneath it (07813 091001) is not a tap-to-call link, has no separate hero placement, and sits in body copy. Every police-station call comes from someone holding a phone, often in the middle of the night, often through a custody-suite landline. The fastest action on the page is the slowest action to find.
What the rebuild does about it
After rebuild: a permanent burgundy 'Police-station call-out, 24/7' bar across the top of the site, tappable on mobile (`tel:+447813091001`). The office number (02920 480054) gets its own row in the utility bar. Two numbers, both one tap away, no scroll required. This is the single biggest conversion change on the page.
03 The structured data is six fields. Google has no idea who Neil Evans is.
What I saw
The live site ships one `<script type="application/ld+json">` with a six-field LocalBusiness record. No street address, no postcode, no founding date, no founder Person, no Lexcel accreditation, no Law Society Criminal Litigation accreditation, no opening hours, no LegalService / Attorney type. AI assistants and Google rich snippets answering 'criminal defence solicitor Cardiff' have no machine-readable evidence the firm has been at 64 Albany Road since 2005 or that Neil Evans is a qualified Duty Solicitor with Higher Rights of Audience.
What the rebuild does about it
After rebuild: LegalService + Attorney + Organization schema with the full Albany Road postal address, foundingDate 2005, founder + member Person records for Neil and Stephanie Evans, hasCredential entries for Lexcel, Law Society Criminal Litigation accreditation, Higher Rights of Audience and the Duty Solicitor scheme, and a Service block for each practice area. The firm starts appearing in the queries Cardiff people actually type at 2 a.m.
Pricing | £2,000 | Fixed for the rebuild. One-off. |
| £150 | Per month for hosting and ongoing care. |
| £50 | Optional. Embedded chatbot trained on FAQs. |
No retainer. No contract. No in-person visits, fully remote from Switzerland.
- One round of revisions before launch
- DNS cutover handled (you keep the domain in your name)
- 30 days of post-launch tweaks at no extra cost
- Source code handed over on day 60 (you own everything)
If the proposal lands, reply with two or three 20-minute slots in the next ten days for a video call. I take on three Cardiff builds this quarter, and the first confirmed wins the slot. If I do not hear back by 28 May 2026, the proposal site comes down.
The rebuild See the live rebuild
A working preview you can click through · opens in this tab ›